"Education Is The Key"

"My Purpose is... Sharing my Knowledge" Hitomi Gillliam

Hitomi Gilliam

"Education Is The Key"  

Hitomi’s biggest passion is ‘Sharing Everything She Knows about Flowers’ through presenting and teaching.

She began her career as a Farmer/Florist, a greenhouse grower and landscape designer, turned retail florist for first half of her working life.  She focused her attention to teaching and became a floral educator, presenting design programs and workshops extensively throughout North America and around the world for the past 25 years.  She has been a much sought after presenter for Art Museums and Botanical Gardens, Garden Clubs and Industry Sponsors over the years.  She founded DESIGN358, an education-based event company with her son, Colin Gilliam in 2008, their focus now is in virtual programming of floral education.  Her YouTube channel is very active, and most recently she launched her Patreon Page with additional virtual educational offering.


She is an author of 8 books. The ‘FRESH LOOK AT JUDGING’ co-authored with Kathy Whalen has garnered accolades for thorough updated examination of the Elements and Principles of Design and its application to the Judging and Evaluating Processes for Floral Design.

She is a recipient of AIFD Design Influence Award, a coveted award as an influencer (1998)

Received the American Horticultural Society’s ‘Frances Jones Poeltker Award’ (2006)

Recipient of Gold Honors ‘Best of Show’ at Singapore Garden Festival ‘Windows to the World’ International Floral Exhibit representing Canada (2008)

10 time Center Stage Presenters at AIFD National Symposiums

Featured Artist at ‘Les Fleurs Sauvages’ Art Exhibit at Sotheby’s Institute of Art in New York City (2018)

Honored to serve as one of the 3 judges for 2020 Tournament of Roses Parade Floats in Pasadena, CA 

Interview Links:

You Tube

Sponsor Links:
411 Floral
Floral Success Institute   

Viva La Flora Designs 
Hitomi Gilliam floral designer and educator smiling holding a succulence for Viva La Flora Live Podcast

To Our Generous SPONSORS

Thank You 


Your Love, Your Support & Generosity!

Floral Success Institute

Have Your Business Fit Your Lifestyle!"

FSI is a Business Mastermind for florists that helps florists to achieve their full potential, not only in business, but in their life by customized, strategic business coaching.

You are not alone in your entrepreneurial journey!

411 Floral

Be in the Know!

411 Floral is a social media platform that allows all floral industry professionals to share their events, workshops, courses...

Our main goal is to serve the floral industry and making it easy to find educational resources without having to search through multiple internet sites.

Viva La Flora Designs

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All weddings are unique, everyone's story is their own... there is no one size fits all in our way you thinking.

We take great pride in focusing on details, quality and your experience in telling your story through our floral art.

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Phone: 443-373-1025